Review: Superdrug Optimum PhytoEnergise Refreshing Eye Gel

Superdrug Optimum PhytoEnergise Refreshing Eye Gel

Happy Monday! To kick off another work week, let’s talk about a skincare product I’ve been keeping in my desk drawer for a while now. This is the Superdrug Optimum PhytoEnergise Refreshing Eye Gel, which as you can probably guess, is one of Superdrug’s own-brand products.

I’m struggling to find a price for it at the moment as it doesn’t seem to be listed on Superdrug’s website anymore, however, I’m fairly confident I saw it in-store today.

This product is what I affectionately consider a ‘desk buddy’ as it lives in the top drawer of my desk, along with other items like my medication, hand cream, a small mirror, tweezers, lip balm, etc. It sits in a desk divider dedicated for items that I’ll reach for regularly throughout the day on a fairly regular basis, or items I want to have within close reach. It sits nicely laying down still slightly elevated, and doesn’t hit the top of the drawer in the process. That’s a really nice thing for me, as I don’t like when things hit the top of the drawer creating noise.

In terms of claims, I tried to peel off the bar-code sticker to photograph the claims that are on the box, but unfortunately it was being stubborn and create even more mess on the box. So I’m going to quote the box below:

Who is this range for?

The Superdrug Optimum PhytoEnergise range consists of specially formulated products that provide an anti-fatigue effect and help re-energise skin that is looking dull, stressed or tired.

What is PhytoEnergise Refreshing Eye Gel?

PhytoEnergise contains Early Boost, an active ingredient with Taurine extracted from Seaweed. Early Boost helps to revive complexion radiance by boosting hydration and helping to quickly reduce signs of fatigue.

What are the benefits?

This Refreshing Eye Gel has an ultra-lightweight texture and immediately soothes and hydrates. It helps to reduce fine lines and wrinkles and increase skin’s firmness. The eye area is left looking fresher, brighter and more energised.”

So there’s a lot to digest here, but the key points for me is that it’s meant to soothe, hydrate using a lightweight formula. I use this exclusively on days I’m not wearing makeup, so I don’t use this with any specific routine.

However, if you’re looking to use a roll-on eye gel like this every day, there are some other claims:


Skin around the eye area looks fresher. Skin around the eye area feels soothed.

After 2 weeks:

Skin around the eye area looks less puffy. Skin around the eye area looks brighter.

After 4 weeks:

Skin’s firmness is improved. Reduced fine lines and wrinkles.”

I don’t feel like I’ve used this frequently enough to discuss my experiences with this time frame in mind. As the instructions assume you’ll use it morning and evening on a daily basis. Instead, I use this throughout the day to touch up moisture on my under eye and eyelids as I feel I need it. So I will only be considering the claims for instant results in mind.

Superdrug Optimum PhytoEnergise Refreshing Eye Gel

In terms of packaging, this is a roll on product, with a hard plastic cap to twist off. The tube is a softer plastic, which is easy and convenient to squeeze the product out from.

The eye gel itself is very lightweight, which you see seep around the edges of the roller ball if you squeeze the tube far enough. It is fairly easy to smooth on the skin using the roller ball, but I do find it catches my skin sometimes. It’s this part that puts me off roller ball applicators the most, as it not only hurts, but is probably not very good for the delicate skin around your eye.

I would actually prefer if they repackaged it as a conventional tube with a nozzle so I can pat it into my eye areas with my fingers instead. However, I do appreciate what they were going for with this concept.

As this is what I grab for throughout the day and not on a regular basis, my experience is very limited to my no-makeup days. I wouldn’t call this extremely hydrating for my eyes, but it is lightweight enough that I can reapply throughout the day and not feel like I’m drowning my eye area in product.

So I typically like to grab for this when my eye area is feeling tired, sore, or if I have a headache to just help circulate the blood a bit and give myself a mini-massage. I don’t think this is hydrating enough on its own to be a staple part of my morning or night time routine, but a great supplement throughout the day.

Overall, this is nice to keep in my desk, but it’s not something I’d recommend if you require something more intensive. I don’t really see myself repurchasing this product, but I do intend to use it up. I don’t consider it a terrible product, but I am learning that the roller ball applicator is just not my cup of tea.

Thank you for taking the time to read my blog post, it means a lot to me to receive your support. I hope you are happy and healthy, and I’ll speak to you again soon.

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