First Impression: W7 Light Diffusing Concealer

W7 Light Diffusing Concealer

One makeup product I use on a pretty regular basis is concealer. Even when I’m too lazy, or simply don’t have enough time to make myself up too much, then concealer is my best friend, since I can tone down my acne scars or dark circles and I’m getting to the point where it takes almost no conscious effort to do anymore.

The concealer I’ve been testing on and off is an under-eye concealer by W7 which I bought super cheap at The Powder Room in Cardiff quite a few months ago. I can’t remember exactly how much I paid for it anymore, but it was less than £5.00 which to me is a great price compared to other under-eye concealers in the drugstore/high street range.

I typically don’t conceal under my eyes, since even when my dark circles are looking particularly bad, I can’t justify the creasing under my eyes compared to a little bit of darkness. However, I am a blogger and I do find myself curious and wanting to try out different products in case they turn out to be really useful for me and I just needed to give it a chance.

W7 Light Diffusing Concealer

The W7 Light Diffusing Concealer is unlike most concealers I typically reach for in that it has a brush wand style applicator which normally turns me off. As the name of the product suggests, it’s to make those dark circles tone down significantly by using light reflecting features so the under eye area appears brighter and less like you haven’t had a good night sleep.

I’ll say straight off the bat that my distaste for the applicator was true to my expectations, and it really didn’t do anything for me personally. I’d much rather stick to using my fingers for application, since the brush doesn’t apply evenly on my skin at all for me, I end worrying about over applying or making a mess of trying to apply enough. However, the biggest issue I have is that even when I clean off the brush between uses, the excess I can’t clean off hardens and makes a mess of the brush making application increasingly harder with each following use of the product.

W7 Light Diffusing Concealer

As for the concealer itself, the colour seemed to be a universal shade and wasn’t quite light enough for me to  brightening concealer. It’s very light in colour, but I do have very pale skin so unfortunately it’s not quite the right match for me personally. The consistency is also a bit underwhelming as well as its very ‘solid’ and tricky to work with. I’m not sure if I was just unlucky and bought one that was a bit off, but I had a frustrating experience using it.

I certainly don’t consider this a bad purchase, as I think it was worthwhile trying it to see if I’ll prove my expectations wrong. However, the simple fact of the matter is that it didn’t work for me. I find liquid based concealers are much more effective for my skin.

Thank you for taking the time to read my post. I apologise for how long it’s been since my last beauty based post, and I plan on pushing through and writing more regularly.

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1 Response to First Impression: W7 Light Diffusing Concealer

  1. I don’t like those applicators either I find they don’t apply the makeup properly. Great post ? xxx

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